Key functionality
  • All free
  • Standard blogging functionality
    • WYSIWYG posting interface
    • comments (and moderation) - can also specify the level of restriction on who can comment - including anonymous, OpenID and Google Account holders.
    • tagging (here called labelling
    • archiving and searching
    • WYSIWYG interface for control over look and layout
    • RSS and Atom feeds
  • Vast number of widget options
    • Photo slideshow
    • Links lists
    • Mini polls
    • RSS feeds
    • HTML/Javascript for use with third party applications eg and LibraryThing
  • Can have multiple authors
  • Blogs can be private or public, with options to restrict it being indexed by searches to make it less 'visible'

Copyright and IP
  • Nothing specifically mentioned about specifying whether and how our content can be used by others, but equally nothing to stop us including a copyright statement in a text widget on the page
  • Does Blogger have partial ownership? From terms of service: Google claims no ownership or control over any Content submitted, posted or displayed by you on or through Google services. By submitting, posting or displaying Content on or through Google services which are intended to be available to the members of the public, you grant Google a worldwide, non-exclusive, royalty-free license to reproduce, publish and distribute such Content on Google services for the purpose of displaying and distributing Google services.

Branding and advertising
  • Choice of basic templates, with the facility to modify fonts/colours (WYSIWIG)
  • Template designer allows more extensive customisation.
  • Can also modify the HTML of the template directly or upload your own.
  • Easy to add a custom banner
  • Can publish to a custom domain and external FTP server
  • Feed can be embedded in a web page using a widget (available from Google) to put news headlines on the homepage and link back to the blog.
  • No advertising unless you opt to have it

Stability, reliability and support
  • Can be locally hosted - publishing to a local domain and FTP server
  • No easy/automatic export options
  • Owned by Google, so unlikely to disappear!